would you like a little tooth with that grin?

Things That Probably Should Never Be Said About a Car That is Supposed to Actually Sell:

Yeesh. Head on, it looks like it is about to evilly (but cheerfully) glom your face off.

I am not sure about anyone else, but the whole “happy-car” schtick that Mazda seems to be experimenting with is backfiring horribly with me – the cars look vaguely psychotic, and not in anything even approximating a good way.